The Consuming Instinct

The Consuming Instinct

What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature

Book - 2011
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Argues that there is an underlying evolutionary basis for consumer behavior and explains how most acts of consumption result from four key Darwinian drives--survival, reproduction, kin selection, and reciprocal altruism.
Publisher: Amherst, N.Y. : Prometheus Books, 2011
ISBN: 9781616144296
Branch Call Number: 339.47 SAA
Characteristics: 374 p. : col. ill.; 24 cm


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I cant stand books like this. NO you cant summarize our entire population in one book. There are too many people for us all to be so similar. I hate everything on the cover except gift giving anyway.

Dec 09, 2015

Skip this one, Saad explains things most people already inherently know. I was a bit bored reading this one.

Nov 02, 2012

This is probably the best explanation of human behaviour that I have read to date. While Gad Saad’s compilation provides a systematic and consistent foundation for the social sciences, his framework will probably be resisted by the traditional “blank slate” brigade for a long time to come.


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